Happy Plaid Friday


Conceived from the idea of “weaving the individual threads of small businesses together to create a strong fabric that celebrates the diversity and creativity of independent businesses”, Plaid Friday creates a twist for how this time of year can delight and bring joy.

Plaid Friday is the relaxing and enjoyable alternative to the big box store “Black Friday,” and is designed to point to both local and independently owned businesses during the holidays. Ask us about a product and while we’re wrapping it up we’re likely to tell you a story about a family owned business, creator as well as someone we know and love who has used that very nurtured product in their parenting.

Be Nurtured this weekend with specials on now through Cyber Monday that are extra perfect for gift giving.  Our Plaid Friday offerings are listed in the sale section on www.nurtured.ca and also available in our Agricola Street shop.

Read on!


Name Train:   Locally made and produced upon order, your name train will spell out your child’s name letter by letter with a magnetic attachment. (Please allow 2 weeks for order to be completed.)

Wishbone – These clever 3-in-1 bikes that can start as a trike and turn into a bike with a simple allen key adjustment. Recognizing long legs usually enter the picture before balance is fully achieved, the frame flips over to become even taller for your rider. (Sale available for original and recycled models.) Confidence and adventure will swell with this sturdy ride.

Wee Gallery Playmat – One of the hottest monochrome nursery pieces on the market, Wee Gallery designs took the softest organic cotton from India, plus their beautiful artwork and created a playmat that is both visually stunning and a cozy place to gather. Best of all, it’s machine washable.

Mio Dollhouse – Simple in design and clean lines, the award winning MiO dollhouse is delightful!  A yard, a house, separate sleeping and eating sections with open ended design for furniture.

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Perch High Chair – If you’ve been in our shop you’ve seen the fun we have placing all the colours of the Perch High Chair around our table. We hope you take notice! Canadian company Guzzie and Guss created this high back, washable, well designed high chair to clamp onto tables from 0.7″ to 3.7″ and children from 4 months to 37 pounds. Bring your little one to the kitchen counter while you prepare Christmas dinner, head out to a restaurant or over to grandmas. The Perch folds up and comes with a handy bag to travel with you.

Life Factory food storage – Glass storage with a silicone covering. Much like their popular bottles, Life Factory’s food storage containers are a game changer. If you haven’t ditched all the mismatched plastic pieces hiding in your pantry yet, this is your real invite.  Makes an even better gift for a friend when you fill it up with a favourite holiday candy or baked good.

So Young Small Insulated Cooler Bags – A Toronto based design, both kids and adults love how smart and creative their So Young insulated lunch bags are. Fit a hot meal or cold meal, or toss in a few bottles for baby. Comes with a removable lining.

Go Green lunch system: 100% leakproof design. This lunch system set up features an insulated carry bag, stainless steel water bottle, ice pack, and a 5 compartment food storage box that securely seals each section.

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Sakura Bloom Ring Sling  Created in California from fine, all natural fibres, a Sakura Bloom ring sling becomes as much an essential piece as well as a fashion statement to every outfit. As a part of 11 Days of Thanks, Sakura Bloom’s first ever product wide sale, has already begun and is on going through November 28th. Did you know each baby carrier purchase at Nurtured includes instruction on how to use it? Ring slings are literally the fastest and simplest carrier to put on and take off.  Plus they offer versatility from immediately during the postpartum stage through the end of your carrying needs.  Save 20% on linen and silk carriers! Take a peek at the family behind Sakura Bloom in this video.

Ergo Adapt – Skip the infant insert! Add a little lumbar support plus the most adjustable seat we’ve ever seen for baby’s growing needs and the Adapt takes all the goodness of classic Ergo designs then adds in fine tailoring details you will notice and love. 3 positions for baby from 7lbs to 45lbs.

Ergo 360 – Discover the world together with this 4 position carrier for baby from *7lbs to 35lbs. The first forward facing carrier to provide exceptional ergonomics for both wearer and child. *Infant Insert sold separately and required to use from 7-12lbs. 

Lillebaby Carriers – Award winning for the most comfortable carrier, these carriers boast a 6-in-1 design plus the All Season features a cool down panel. Fit is the same throughout the line. Designs listed individually. Enjoy a 15% treat to get you babywearing in comfort from 7-45lbs.

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Peachy Baby -Proudly Canadian Made, each Peachy Baby Diaper includes 2 absorbent bamboo inserts plus a brightly coloured one size cover for 6lb babies through 40lb toddlers. Keep your baby soft and dry through all their diapering days.

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Clek –  Our customers (and us too!) love clek‘s multi-feature advanced safety measures. The extra thoughtful no-compromise design allows for 3 across most vehicles and still features side impact safety, incredibly comfortable energy absorbing seats and consistently provides fit for your vehicle + your child.

Past the convertible stage and need a fullback or backless booster? Did you know Ontario based Clek’s first car seat was a booster that Transport Canada spearheaded? Let’s talk booster readiness and clek’s clever latch design.

Don’t miss the clek accessories! It is the perfect time to add a drink thingy, mat thingy, infant thingy or cleaning kit.

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Maxi Cosi – Maxi Cosi Mico Max 30 (for infants from 4lbs – 30lbs) or the convertible Jool seat.

Don’t miss the accessories!

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Guzzie & Guss Universal Stroller Accessories add usefulness and match a wide variety of makes and models.

Universal Hitch

3-in-1 Rain Cover

Universal Cupholder

Stroller Media Console

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Anointment Natural Skincare –  Pure and simple, this is the skincare that is good to very last drop of the jar. You may have fallen in love with their Baby Balm first, but there’s so much more! Pamper yourself or treat others to this very special line this gift giving season. Anointment makes a great stocking stuffer each and every time (go for the Holiday soap for the extra special scent this time of year)!

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